Nigeria Internet Registration Association (NiRA)

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THE NEED FOR A DOMAIN NAME

For you, your organization and/or your business to have an online presence, you need a domain name. A domain name is your online unique identity. Your domain name is your location/address on the Internet. This is where you can be traced on the Internet by your clients or visitors searching for you, your organization and/or your business.

An online presence is very crucial to the success of all businesses, especially for the Micro, Small and Medium Enterprises (MSMEs). Most consumers search online for local products and services, in short for local contents. For your business to thrive and succeed, a business domain name is a MUST otherwise your business won’t be found online. To have a professional outlook for your business, you must have a domain name, with which you can create your website and have an email address.

Some other benefits from having an active domain name:

a. Copyrights and trademarks protection for your name.

b. Your products and services are accessible to the global market. With your online presence, you provide vital information about your products, services, and business.

c. Increased brand awareness.

d. Build credibility for your business.

e. Search engine positioning.

f. Commence /conduct Online sales.

To register your preferred domain name and commence your online business, contact NiRA Accredited Registrars via the link https://www.nira.org.ng/accredited-registrars

NiRA Accredited Registrars also provide other services including website development and local hosting services.