Nigeria Internet Registration Association (NiRA)

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Be the Global Voice for the .NG Brand

The Nigeria Internet Registration Association (NiRA) has conducted several entrepreneurship programs, including the most recent .NG Reseller Entrepreneurship Programme held on 18th of March 2021. These programmes are conducted to achieve many goals; apart from creating job opportunities and wealth creation for the youth and the unemployed, it is also to advance the growth of the .ng brand, Nigerian Online Identity in cyberspace and the Nigerian digital economy. We are all passionate about the digital economic growth of Nigeria. One of the ways to achieve the digital economic goal/growth of Nigeria is to have as many as possible legitimate online Nigerian businesses or presence.

Over the years the NiRA Board of Directors have sought ways to boost the uptake of the .ng domain names, the Nigerian Online Identity. Several campaigns had been embarked upon by both the NiRA Board and staff, and we are still yet to achieve the desired trajectory of domain registrations.

NiRA had hosted several award nights, free training(onsite and online), seminars, workshops, conferences, etc to bring the .ng brand to the consciousness of Nigerians. In the 3rd quarter of 2020, NiRA ran a .ng promo for three months. The promo for .ng non-premium domain names on the second level ran from the 24th August 2020 to 21st November 2020 and the rate of uptake of the .ng domain names was marginal. It is worthy of note that despite the challenges of the year 2020, the efforts of NiRA Esteemed Registrars yielded good results with the noted increase in the number of .ng domain names. The .ng domain name count at 2nd level hit the 20,000 mark by November 2020. In accordance with the NiRA Price Charter, we are happy to inform you that the reduction in the standard price for .ng domain name registrations took effect on Friday, 1st of January, 2021. The price on offer was dependent on the category of the NiRA Accredited Registrar. We have since noted that the NiRA Accredited Registrars have also reduced the price at which they offer .ng domain names to the public.

Nigeria needs global voices to promote its services and products. We need to build systems that work and would speak on behalf of Nigeria. Building a global brand requires more than just launching a website that is accessible from almost anywhere in the world. It requires conscious efforts.

In the entrepreneurship class, we reiterated the need to be creative and be a problem solver/solution provider in a unique style. We need to be considerate of the needs of our clients. Entrepreneurs need to be passionate and committed. Success comes to those who keep striving in pursuit of their goals no matter the number of times they fall or fail.

The .ng Registry connects you to the world by providing outstanding services.

Considering the ongoing global COVID-19 pandemic, the Nigeria Centre For Disease Control (NCDC) still advises on social distance, hence, the Executive Board of Directors of NiRA has taken the decision that the 13th Annual General Meeting would be a Virtual Meeting.  The Notice of the 13th AGM would be sent by the NiRA Secretariat in line with the NiRA Constitution.

I would like to urge all NiRA members and stakeholders to continue to support NiRA, promote the .ng country code top-level domain and continue participating in all NiRA engagements. Be the national and global voice for the .ng brand.

Please keep safe and well.

 

Muhammed Rudman

President, NiRA

.NG DOMAIN NAME REPORT FOR FEBRUARY 2021

AVAILABLE ICANN LEADERSHIP POSITIONS

There are key leadership positions available in Internet Corporation for Assigned Names and Numbers (ICANN) for interested individuals. This was announced by ICANN 2021 Nominating Committee (NomCom). The NomCom invites interested individuals to apply for these key leadership positions within ICANN. Those selected will work with accomplished colleagues from across the globe, helping to shape the Internet's technical coordination and policy development.

The available positions are:

  • Three members of the ICANN Board of Directors
  • Three regional representatives for the At-Large Advisory Committee (ALAC) – one each representing the Africa region; Asia, Australia, and Pacific Islands region; and Latin America and Caribbean region
  • Two members of the Generic Names Supporting Organization (GNSO) Council – one representing the Contracted Parties House and one representing the Non-Contracted Parties House
  • One member of the Country Code Names Supporting Organization (ccNSO) Council

The ICANN 2021 NomCom has also announced the extension of the deadline for ICANN leadership applications to 29 March 2021, 23:59 Universal Coordinated Time (UTC). For more details, visit 2021 Nominating Committee (NomCom) Extends Deadline to 29 March - ICANN

 

NiRA TRAINS .NG DOMAIN NAME RESELLERS

The Nigeria Internet Registration Association (NiRA) through its Special Purpose Vehicle, NiRA Academy, organized it’s 1st Virtual 2021 .ng Reseller Entrepreneurship Programme (REP) on Thursday, 11th March 2021.

The REP is aimed at developing and training entrepreneurs and aspiring entrepreneurs in the domain name industry. Participants were encouraged to take the opportunities within the industry to empower themselves and others. Two of the NiRA Accredited Registrars, Garanntor Nigeria and TFhost spoke on their domain names reseller packages.

Participants were encouraged to succeed in the entrepreneurial world by using their imagination and their creative minds, be problem solvers, trusting in their abilities, learning from their experiences and those of others. Participants were informed that being persistent, hard-working and having a good understanding of financial management are attributes of entrepreneurs. They should not be afraid to fail at the first attempt.

Participants were informed that NiRA operates the 3R (Registry/Registrar/Registrant) model in her operations and management of the .ng ccTLD. The reseller role was not part of NiRA’s model but NiRA accepts that Registrars will appoint/provide for Resellers. The domain name Resellers are the foot soldiers of the Registrars, closer to the community and registrants.

The participants were enlightened on the various opportunities in the DNS industry. Aspiring entrepreneurs were encouraged to look out for existing needs in society and make provisions for those needs. The outbreak of the Covid-19 pandemic should not be an obstacle to their planned businesses but be the stepping stones to greater heights. The e-commerce industry and the online businesses were cited as examples of the businesses that further developed and thrived during the first and second waves of the covid-19 lockdowns.

The participants were also instructed on the Domain Name System (DNS), .ng Domain name policies and Naming conversion.

TFhost and Garanntor Nigeria, two of the NiRA Accredited Registrars made presentations on their various reseller packages, domain name registration platforms, hosting services and the available opportunities when signed on as a Reseller with their respective organisations. Participants were encouraged to reach out to other NiRA Accredited Registrars as well to understand their different reseller packages.

The sessions were interactive and the participants were enjoined to actively get involved in promoting the .ng brand, Nigerian Online Identity. Entrepreneurship is the backbone of economic development all over the world and plays an important role in employment, income generation, and societal improvement particularly in transition economies like Nigeria. As entrepreneurs or aspiring entrepreneurs, they would contribute to the Nigerian growing digital economy and promote local hosting.

Nigeria is our country, together we can make it great. Let us contribute to making Nigeria great.

HOW A DOMAIN NAME CAN AFFECT SEO AND YOUR SALES?

When you set out to create an online presence for your business, it involves making decisions, taking actionable steps and much more to achieve this objective. One of the most important decisions to take is to choose an ideal domain name for your business website. Domain names are unique, human-readable web addresses used to access resources or information on a webpage linked to the web address. Your customers can only locate your company online through your company's email address.

A potential customer may come across your postal or promotional commercials and either place a call, click on your link or reach out to you in your physical office. In most cases, however, it would be cheaper and better for your customers to find your business on search engines such as Google and Bing.  This is where search engine optimization (SEO) comes in.

While SEO still plays a huge role in the success of an online business, SEO experts have consistently devised ways to help websites rank higher on search engine result pages (SERP). To get organic traffic, leads, and improved sales, they believe the domain name plays an important role in the SEO game.

Domain names can impact the search engine ranking and SEO in two ways - branding and keywords.  To leverage a branding domain, your domain name must be based on your business or brand because that is how your customers will find you. An example of a branding domain is the Nigeria Internet Registration Association domain name, (nira.org.ng). For keywords branding, this involves using keywords relevant to your business or brand in your domain name. For example: if you are a chef, you can get a domain name like www.classychef.ng.

It is necessary to have a service keyword-rich domain that makes your business stand out amongst other businesses in the search engine. This would make it easy for anyone in need of your services to find your business online.

We must be aware that the effect of a good domain name on SEO and lead cannot be undermined. Choose an ideal domain name for your business ensuring it's memorable, recognizable, sounds authoritative and doesn't look like a spam website.

With the .ng domain name extension, you have a variety of options to select for a domain name that best represents your business and brand. With the .ng domain name, your website will rank high locally in your geographic location and gain international recognition. Go to https://register.ng to get started and get a domain name that helps you maximize your SEO ranking and sales.